A serial product builder behind three live ventures explains why website feedback is still broken in 2026, and why he chose to build a focused tool instead of another all-in-one platform.
Tennessee, USA — September 2026
Every web agency has a version of the same story. A client emails a blurry, cropped screenshot with the message “the thing on the page looks weird.” A developer spends 40 minutes working out which page, which browser and which screen size. By the time the issue is reproduced, three more emails have arrived.
For Siddharth Bisht, founder and CTO of WebPinch, this isn’t a client problem. It’s a tooling problem.
“We’ve spent years telling clients to ‘be more specific,'” Siddharth said. “That’s the wrong fix. A marketing manager shouldn’t need to know what a viewport is or which version of Chrome they’re on. The software should capture that. If the client can point at the problem, the tool should do the rest.”
That idea is the foundation of WebPinch. Anyone can click directly on a website to leave feedback, and the platform records everything a developer needs to reproduce the issue: a screenshot, the page URL, the exact element, and the browser, operating system and screen resolution. Clients don’t need an account. They open a review link and start pinning.
A builder, not a theorist
Siddharth’s view comes from years of shipping. In more than five years as an engineer and founder he has delivered over 25 products and apps. They range from offline-first enterprise field-sales software used in FMCG operations to Monk DB, an AI-native database combining vector search and structured data. He has launched three live ventures: WebPinch; Bhojito, a digital menu platform that lets restaurants update menus without reprinting; and StoryBook Quest, an AI-powered interactive storytelling app for children. He has also mentored more than 50 engineers one-on-one.
“Every product I’ve built taught me that the bottleneck is rarely the code,” Siddharth said. “It’s the communication around the code. Bhojito was about removing the gap between a restaurant owner and their menu. WebPinch is about removing the gap between a client and the developer fixing their website.”
Why focus beats features
Many project management platforms try to do everything. Siddharth deliberately kept WebPinch focused on doing two things very well: effortless visual pinning and a clean task board, with integrations into Jira, GitHub and Slack for teams that already have a system.
“Agencies don’t want another platform to manage. They want less back-and-forth,” Siddharth said. “If WebPinch saves a team one ‘which page did you mean?’ email a day, that adds up to weeks a year.”
Three lessons Siddharth shares with other founders:
- Build for the least technical user in the chain. “If a client can’t use it in 30 seconds, the developer never gets the feedback.”
- Price for trust, not for extraction. WebPinch has one global price of US$15 per seat per month and a genuinely usable free plan.
- Work globally from day one. Siddharth works remotely with teams in the US, Europe and Australia, and WebPinch was designed for distributed teams from the start.
WebPinch is available now at https://webpinch.com.
About Siddharth Bisht Siddharth Bisht is the Founder & CTO of WebPinch, Inc. and an AI application engineer who builds products across AI, web and mobile. Learn more at https://siddharthbisht.com.
Media Contact: Siddharth Bisht, Founder & CTO, WebPinch, Inc.
