The Governor fed cows, planted saplings, toured the automated cow-sheds and discussed Moovana’s plans to expand
Fulbari, NJP, 28 September 2026: A visit that began with a warm welcome ended with encouragement for the brand’s future. Shri Om Prakash Mathur, Honorable Governor of Sikkim, visited the Moovana A2 dairy farm in Fulbari, NJP, where he was greeted by founder Mr. Amit Agarwal, his family and the entire Moovana team.
For Moovana, a young dairy venture that combines India’s dairy traditions with modern technology, the visit was a proud milestone. The Governor spent time across the farm, meeting the people behind the brand and seeing how the operation works up close.
A Farm Tour Built Around Care and Technology
The Governor took a comprehensive tour of the facility, including the automated cow-sheds at the core of Moovana’s modern dairy operations. He showed particular interest in how automation sits alongside attentive, hands-on care for the animals.
What stood out to him was Moovana’s central mission: blending the sacred tradition of ‘Gauseva’, the devoted service of the cow, with automated dairy technology to build a robust, scalable Indian startup. At Moovana, tradition and technology are not in tension. The same belief that drives care for the cow also drives the farm’s commitment to quality, hygiene and consistency.
A Personal Touch: Feeding the Cows, Planting Saplings
The Governor engaged directly with the farm’s ecosystem. He personally fed the cows, a gesture the Moovana team found especially meaningful given how central Gauseva is to the brand.
He also planted saplings in the farm area, adding to its greenery. The plantation reflects Moovana’s emphasis on sustainable farming and respect for the environment in which its cows live and graze.
Honouring the Guest with A2 Bilona Ghee
To mark the occasion, Mr. Amit Agarwal and his family felicitated the Governor with a jar of Moovana’s signature A2 Bilona Ghee. Bilona ghee follows the traditional bilona method, in which curd is hand-churned to extract butter, which is then slow-heated into ghee. As one of Moovana’s flagship products, it represents the brand’s commitment to purity and traditional craftsmanship.
Looking Ahead: Expansion and Vision
Before leaving, the Governor discussed Moovana’s future business expansion opportunities. The conversation centred on the brand’s vision of bringing pure, unadulterated dairy to more households and its ambition to grow as an agricultural entrepreneurship success story from the region.
His encouraging words and interest in the venture are a strong endorsement for a team that works every day to uphold the standards behind the Moovana name.
From the Founder
“It was a proud and humbling moment for all of us at Moovana to welcome the Honorable Governor to our farm. Moovana was built on the belief that purity, innovation and tradition can grow together. To see him appreciate our work in Gauseva, and engage so warmly with our cows, our team and our technology, has reinforced our resolve. His blessings and encouragement will stay with us as we work to bring pure A2 dairy to many more homes.”— Mr. Amit Agarwal, Founder, Moovana
The A2 Difference
Moovana is built around A2 dairy, a category drawing growing interest from Indian households looking for cleaner, more traditional and more transparent dairy. A2 milk comes from cows whose milk contains the A2 type of beta-casein protein, which is associated with indigenous Indian breeds and is why many consumers choose it for their families.
Moovana’s approach goes beyond the product. It pairs traditional values with the discipline of a modern dairy operation: automated cow-sheds, careful processes and an emphasis on purity at every stage, from farm to household.
A Startup Built on Three Commitments
The Governor’s visit reflects a wider shift in Indian entrepreneurship, where young ventures are building heritage-driven products with contemporary technology. Moovana is part of that movement, showing that agricultural entrepreneurship can be rooted in tradition and ready for scale.
Moovana’s focus remains on three commitments:
- Purity: delivering unadulterated A2 milk and Bilona Ghee to households.
- Innovation: using automated dairy technology to maintain quality, hygiene and consistency.
- Tradition: honouring Gauseva as the foundation of everything the brand does.
About Moovana
Moovana is an A2 dairy brand based at its farm in Fulbari, NJP. It offers A2 milk and A2 Bilona Ghee, produced by combining the tradition of Gauseva with automated dairy technology. Founded by Mr. Amit Agarwal, Moovana aims to bring pure, unadulterated dairy to more households while building a modern, sustainable and scalable Indian dairy startup.
Website: www.moovana.in
Instagram: instagram.com/moovanamilk
Media Contact
Mr. Amit Agarwal
Founder, Moovana
99079-32876
Website: www.moovana.in
Instagram: instagram.com/moovanamilk
Keywords: Shri Om Prakash Mathur, Governor of Sikkim, Amit Agarwal, Moovana, A2 dairy farm, Fulbari NJP, Gauseva, automated dairy, dairy startup, A2 milk, Bilona Ghee, sustainable farming, agricultural entrepreneurship, dairy innovation, Indian startups
Hashtags: #Moovana #A2Milk #StartupIndia #DairyInnovation #Gauseva
